Who owns malt o meal company

John S. Campbell grew up in a milling family and often ate bland hot wheat cereal. He decided to make a new breakfast food with more flavor that was easier to prepare. After experimenting with some ingredients, he found a good formula: a mix of wheat farina and malted barley. Afterward, Northfield became the home of Malt-O-Meal manufacturing. They learned about Malt-O-Meal through direct sales, word of mouth, and product samples. As his cereal grew in popularity, Campbell started advertising it to a larger market.

In the s and s, the Campbell Cereal Company sponsored radio programs and developed toy giveaways to increase sales. It also created popular radio and early television commercials. You make MPR News possible. Individual donations are behind the clarity in coverage from our reporters across the state, stories that connect us, and conversations that provide perspectives.

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More From Business. World 49 minutes ago. UK: 3 arrested over car explosion outside Liverpool hospital British police arrested three men under terrorism laws Sunday after a car exploded outside a hospital in Liverpool, killing one man and injuring another. Business pm. Likewise, which is better cream of wheat or malt o meal? Cream of Wheat is more finely ground than Malt O Meal and results in a smoother texture. However, it may take more Cream of Wheat to provide a full feeling, as there's less bulk.

MOM Brands. These snack products were eventually discontinued. I eat Cream of Wheat or Malt o Meal cheaper every morning. They are both very easy to digest because they are finely ground. Treat insoluble fiber foods with suitable caution, and you'll be able to enjoy a wide variety of them, in very healthy quantities, without problem. Campbell in in Owatonna, Minnesota. Today, the company owns nearly a dozen brands, none of them organic.

Mom's Best.